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2008 Perspectives on the Local Internet - Excerpt 2

By Libby Waldo | March 26, 2008

Five Local Advertising Tips for Every Marketer

Local advertising is nothing new to most marketers. In fact, about $100 billion will be spent on local advertising this year.* However, marketers are only beginning to tap in to the massive audience of buyers searching the Internet to determine not only what products and services to buy, but whether yhey want to purchase them online or at a provider’s place of business. The following tips will help businesses of all sizes devise a local online advertising strategy.

Interested in learning what these tips are?
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*Insider’s Report, Robert J. Coen, UniversalMcCann, December 2007.

Topics: Local SEO, Local Search |

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