• Subscribe

  Blog Posts

• Reports

  September 2007 - Marchex, Inc.

  Unlocking The Potential of the Local Internet
  
  

  March 2008 - Marchex, Inc.

  2008 Perspectives on Local Online Advertising and Content

• Authors

  • Ari Jacoby
  • Bill Day
  • Cameron Ferroni
  • Chad Schott
  • Chris Linnett
  • David Sumner-Smith
  • Doug Jakobsen
  • Jen Longtin
  • Jeremy Kuno
  • John Keister
  • Justin Carder
  • Kim Carlson
  • Kirby Winfield
  • Libby Waldo
  • Mark Peterson
  • Matt McGee
  • Matthew Berk
  • Max Sobol
  • Nick Berliner
  • Pete Christothoulou
  • Russell C. Horowitz
  • Ryan Fritzky
  • Scott Finholm
  • Scott Greenberg
  • Teri Foley

• What is LocalPoint?

  LocalPoint is an interactive forum from Marchex that is dedicated to discussing the rapidly growing local search landscape.
  Read More

• Contact Us

  Send us a message at localpoint@marchex.com

• Comment Policy

  We encourage comments and look forward to hearing from you. Please note that Marchex may, in our sole discretion, review and remove comments if they are inappropriate or otherwise violate our Terms of Use.

• Search

• Polls

  How much has the high price of gas caused you to look up products and services on the Internet prior to purchase and consider ordering products over the Internet?

  • I almost always research products and services, store location/hours, product availability, driving directions, etc before I go out to buy a product, eat out, or use a service.
  • I research products and services over the Internet a lot more now.
  • My use of the Internet as a shopping/consumer resource is about the same.
  • I don’t use the internet as a shopping/consumer resource at all.

  View Results

   Loading ...

• Recent Posts

  • Industry News: July 1, 2008
  • Industry News - June 26, 2008
  • Wothwhile Reading from Greg Sterling
  • Industry News - Wednesday, June 18

• Recent Comments

  • Teri Foley: Great breakdown of these two search algorithm...
  • Brian James: Y2K hype? Go back to radio being put out of...
  • Teri Foley: Point taken, Matt. And yes, I see that you are a...
  • Matt McGee: But local search is so much more than the...
  • emad: I can’t think of anyone specializing in training...

• Categories

  Select Category Advertising  (57) Blogging  (11) Call Tracking  (9) Community  (26) Content  (37) Data  (11) Events  (9) Forecasts  (11) Guest Columns  (1) Industry News  (2) Local Advertisers  (67) Local Search  (85) Local SEO  (27) Maps  (6) Mobile  (6) National advertisers  (20) Neighborhood  (12) Newspapers  (8) Pay-For-Performance  (8) PPCall  (10) PPClick  (18) Reports  (10) Resources  (3) The Kelsey Group  (17) Uncategorized  (31) Verticals  (3) Web site  (14) Weekly Wrap Up  (26) Yellow Pages  (6)

• Articles

  • How Sputnik Changed Local Search
  • Just Imagine: Local Search Without Maps
  • Local Lessons From A Massive Launch
  • Local Search: More Is Not Always Better
  • Taking Care Of Business By Taking Care Of The Customer: Five Tips For Local Search
  • The Future Of Rich Media On Local Sites
  • The Good, The Bad, & The Incredible Usefulness Of User-Generated Content
  • Usage Data Maybe Your Site's Most Valuable Asset
  • When is Election Day?

• Blogroll

  • Battelle's Searchblog
  • Borrell's Blog
  • Local SEO Guide
  • LocalMobileSearch
  • Screenwerk
  • Search Engine Journal
  • Search Engine Land
  • Search Engine Watch
  • Searchviews
  • Small Business Commando
  • Small Business SEM
  • State of Local
  • The Kelsey Group
  • The Local Onliner
  • Understanding Google Maps & Yahoo Local Search
  • Yahoo! Local Blog

Author Archive

The shrinking distance between local advertisers and online advertising

Wednesday, October 3rd, 2007

“That last inch into the plumber’s wallet is a long inch” - Joseph Walsh, CEO of YellowBook
Joe Walsh is right, but I think that last inch is shrinking…..quickly.
For more than a decade now there have been a wide range of companies focused on making online advertising easy, which is great. But the focus […]

LocalPoint - Perspectives on the Local Internet

©2007 Marchex, Inc. All Rights Reserved. Terms of Use - Privacy Statement