Author Archive

The Death of The Book Has Been Greatly Exaggerated

Friday, December 14th, 2007

I’m sure many of you have read the Bill Gates quote from earlier this year predicting that yellow page usage by people under 50 will drop to near zero over the next five years (you can read the interview here , the actual quote is about 3/4ths of the way down the page). Was […]

The SMB Perspective: Should My Mom Learn Geo-Targeting?

Thursday, September 27th, 2007

Whenever I think about search engine marketing as it relates to small businesses, it hits close to home. My mother is a real estate agent in Gig Harbor, WA, a sleepy little fishing village about an hour southwest of Seattle (you can actually check out her site here). But that little village isn’t […]