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« Previous EntriesYour Ad Here – The Genesis of the Marchex Adhere Logo
Monday, June 16th, 2008The new logo for the Marchex Adhere product was developed in house by Marchex’s designer, Naomi Menahem.
Naomi speaks fluent French and Hebrew and studied art history at the Sorbonne.
In this post, Naomi discusses her work on the Marchex Adhere logo:
When you were sketching out the design for the new logo what words, ideas, images, symbols […]
Quick Questions – Ryan Fritzky – Product Marketing Manager
Monday, June 16th, 2008
Ryan was one of the drivers of the recent Marchex Adhere launch. Knowing how busy he is, I’ve asked him a few quick questions for today’s blog.
Why was the decision made to launch the combined product Marchex Adhere at this time?
The strategy behind launching Marchex Adhere was to make it easier for customers to take […]
Press Coverage of the Marchex Adhere Launch
Monday, June 9th, 2008Here’s a list of some of the e-ink out today regarding the new advertising channel, Marchex Adhere and the new marchex.com:
Coverage
ClickZ - Marchex Brings Ad Platforms Together
MediaPost - Marchex Takes On Google With Text Ad Network
SearchEngineLand- Marchex Creates AdHere: National-Local PPC Ad Network
Greg Sterling’s Screenwerk - Marchex Unveils ‘AdHere’ Network
SearchEngineWatch.com - Marchex Consolidates Ad Platforms
The Kelsey […]
A Marchex Milestone
Monday, June 9th, 2008Today Marchex launched Marchex Adhere™. Marchex Adhere unites exclusive premium publisher distribution and local and search distribution under one brand – dramatically simplifying how the company works with its customers. Through Marchex Adhere, advertisers can not only build their brand awareness and reach consumers nationally, but they can also reach local consumers when they are making […]
SMX Advanced Seattle Recap
Sunday, June 8th, 2008SMX Advanced Seattle Recap
Search Marketing Expo just completed the anniversary show of their first conference, one year ago, on Seattle’s lovely waterfront convention center at Pier 66. Despite the unfavorable weather, the general reception of the event was very positive. Whether or not the topics discussed were actually advanced, or if the SEO sessions were […]
The History of Search
Tuesday, June 3rd, 2008Fast searches. How does that work anyway? I can search for books in Seattle on OpenList and return 281 businesses in 1.5 seconds. I can search commuter bike on Yahoo! Shopping and get 364 results nationwide in .25 seconds. That is nutso! How do they do that?
I mean just think if Ulysses had had the […]
Weekly Wrap Up - Industry News, 30 May 2008
Friday, May 30th, 2008 Winning the Local Search Battle
Yahoo!’s Frazier Miller to Keynote SMX Local & Mobile
Buses To Use Mobile Technology To Become Road Sensors
Vertical Networks: So Close But Yet So Far
Obama Spent Most of $3.5 Million This Year on Google
Google Opens Google App Engine
Razor Selects Where 2 Get It’s Buy Online/Buy Offline Product Locator
Impact of Local […]
Weekly Wrap Up with Industry News
Friday, May 23rd, 2008LocalPoint News:
Thoughts on Microsoft’s Live Search Cashback
New Google Local Strategies
Slow Down, Important Information Ahead
Industry News:
Without Yahoo, Microsoft Has Little for Advertisers
Geo-tracking: opportunity knocks
Retail E-Commerce Sales Growth Slows, Up Just 1%
The “Google Factory Tour”: Display Ads Coming In Image Search, Google Health Live
Display Stumbles As Search Remains Strong
NearbyNow About To Make Local (Product) Search Widely Available
Google […]
Thoughts on Microsoft’s Live Search Cashback
Thursday, May 22nd, 2008Seattle Times technology reporter Benjamin J. Romano has written a good general article about how Microsoft’s new ad model aims to break Google’s grip. He’s written a brief summary of the playing field and included some thoughtful analysis.
I shopped the article around to some of the knowledge leaders here at Marchex. Here are some of […]
New Google Local Strategies
Tuesday, May 20th, 2008If you haven’t read Greg Sterling’s blog about Google’s new local ad targeting strategies, it is definitely worth a look. Google is introducing a ZIP-code prompt for local queries.